Staff Reporter

Staff Reporter

ANALYSIS : One app to rule them all. Telcos’ chance to end subscription churn

As digital services multiply, users are feeling overwhelmed by rising costs and fragmented offerings, writes Hamish White, CEO and founder of SaaS soutions provider Mobilise.  Telcos already possess the foundations for superapp success. Their existing mobile apps provide a natural starting point for layering on new services that engage rather than exhaust consumers. As competition