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Apple’s Worldwide Developers Conference (WWDC) 2025 presented a strategic direction with three overarching themes reports IDC VP Devices EMEA Francisco Jeronimo from Cupertino (main pic). There is a comprehensive design overhaul across all its platforms, the introduction of a new OS naming convention, and continued development of Apple Intelligence. This year’s event was not about disruptive
Apple has unveiled latest iPhone operating system at its World Wide Developer Conference in Cupertino. The official release is expected this Autumn, and it will be available as a free update for iPhone 11 and later.
Apple’s encryption standoff with the UK Government leaves users exposed writes Tom Gaffney, Director of Business Development and Embedded Security at F-Secure, Apple has made headlines in recent days after removing its most advanced data security tool for UK customers. The company’s decision to withdraw its Advanced Data Protection feature from the UK market marks
Apple has reportedly initiated a legal challenge against the UK Home Office in response to a government order demanding the creation of a “back door” into its most secure cloud storage systems. According to the FT Apple filed an appeal with the Investigatory Powers Tribunal, an independent judicial body that reviews complaints against UK security
Apple is furious that itr has been forced with withdraw its Advanced Data Protection system from iPhones and other Apple products in the UK, stating that it is “gravely disappointed” by the development. The tech giant confirmed that its opt-in Advanced Data Protection would no longer be available to users in the UK, citing concerns
The new £599 iPhone 16e, has sparked discussions about its potential impact on the sales of higher-priced iPhone models. Featuring the A18 processor, the 16e opens uo Apple Intelligence AI to wider mass market. With a 6.1-inch OLED display, and a 48-megapixel camera, the iPhone 16e offers a compelling package at a more accessible price
Apple has entered the events invitation market with the launch of Apple Invites, an app that seamlessly integrates with stock iPhone apps to enhance event planning and guest engagement. This move places Apple in direct competition with platforms like Evite, Paperless Post, and Punchbowl, as well as social media tools like Facebook and WhatsApp ,
The Competition and Markets Authority (CMA) is investigating Apple and Google’s dominant positions in the mobile ecosystem. The investigations, scheduled to end in October, will examine impact on end-users and the thousands of businesses developing apps “Apple and Google are able to exert considerable influence over much of the content, services, and technological development provided
The global smartphone market returned to growth in 2024 after two consecutive years of annual declines, according to preliminary results from Counterpoint Research’s Market Pulse. Samsung continued to lead the market in 2024, led by strong demand for its S24 series and A-series product lines. The S24 series, the first phone positioned as an AI
Apple has been hit with an £11 billion tax bill following the European Court of Justice’s confirmation of the EU Commission’s decision in a tax case against Apple, ending years of legal battles. The ruling holds Apple accountable for unpaid taxes worth up to €13 billion, underscoring the Commission’s fight against aggressive tax planning by