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Quarterly YouGov study says manufacturer needs to reconsider its marketing strategy in order to win back consumers and compete with market leaders Samsung and Apple
CEO Dyson says network’s reputation has improved and it’s now first for customer service
Everything Everywhere CEO Olaf Swantee says consumers are demanding the introduction of 4G in the UK
MVNO chief executive says networks are preventing consumer choice by issuing locked handsets
New YouGov poll shows operators reputation as a trusted advertising source could be at risk if third party SMS advertising increases
Operator told to discontinue ad campaign in which it claimed to be the best network for smartphones after public complaint
New YouGov research suggests one in seven customers can be convinced not to leave a network when calling up to cancel contracts