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Winning on price is short sighted policy

As the battle between O2 and Vodafone escalates, Michael House argues that Vodafone’s tactics are only a short-term win and that their positions would become clearer if O2 released its sales figures to GfK

  • Staff Reporter
  • 18 January 2012
  • Mystery Caller, Reviews

Mystery Caller: Prepay handset under £100

Mystery Caller has £100 and is looking for the best prepay handset for that price. Each family member is on a different network, so he is also after a deal that includes a sufficient number of cross-network monthly minutes

  • Staff Reporter
  • 18 January 2012
  • News, Operators

Vodafone call on Yoda to promote technical service offering

Vodafone has partnered with Star Wars founder George Lucas’ studios to create a multimedia campaign starring Jedi Master Yoda

  • Staff Reporter
  • 18 January 2012
  • Dealers, News

Excalibur seals its second IT capture in three months

B2B dealer expects IT revenues to hit £3 million in next 12 months with latest acquisitions

  • Staff Reporter
  • 17 January 2012
  • News, Operators

Shardlow remains at EE on interim basis

Shardlow’s stay at Everything Everywhere as interim indirect sales director extended

  • Staff Reporter
  • 17 January 2012
  • Mystery Shopper, Reviews

Mystery Shopper: Loughborough

Mystery Shopper is setting up a new business with one employee and is looking for the best possible contract, ideally one that offers a free phone plus other benefits

  • Staff Reporter
  • 17 January 2012
  • News, Operators

Top O2 director hits out at Vodafone B2B pricing

But Vodafone denies it is ‘buying’ business with ‘unsustainable’ deals

  • Staff Reporter
  • 16 January 2012
  • Comment

Business Watch: There may be trouble ahead – 2012 in a nutshell

Dominic White looks ahead to what may happen in the industry this year, but thinks it will probably not surpass the events of 2011

  • Staff Reporter
  • 16 January 2012
  • Operators, Technology

Vodafone welcomes Ofcom’s EE spectrum guarantee u-turn

Second consultation document says Everything Everywhere should not be guaranteed 1GHz spectrum ahead of this years 4G auction. Three also set to benefit.

  • Staff Reporter
  • 12 January 2012
  • Manufacturers

Huawei poaches new marketing director from EE

Former EE head of advertising and search Jill Styling joins Chinese manufacturer alongside fellow EE colleague and former RIM exec

  • Staff Reporter
  • 10 January 2012
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