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Apple would rather get it right than be first

The California firm will soon launch new products but Tim Cook points out they didn’t ship the first smartphone tablet or MP3 because they aim to get a product correct rather than be first to market

  • Staff Reporter
  • 15 May 2014
  • Features, Technology

Wearable tech starting to connect with the market

Wearable technology is on the rise. Be it smarwatches, glasses, fitness trackers or health monitors – the market is fast filling with new and exciting products, which 10 years ago we’d never have thought possible

  • Staff Reporter
  • 26 March 2014
  • Manufacturers, News

Apple CFO Peter Oppenheimer to retire at end of September

VP of finance and corporate controller Luca Maestri to take over from company veteran, who has expressed wishes to spend more time with his family

  • Staff Reporter
  • 4 March 2014
  • Manufacturers, News

Apple breaks quarterly iPhone sales record

The Californian manufacturer sold 51 million devices during October, November and December of last year, compared with 47.8 million in the same period in 2012

  • Staff Reporter
  • 28 January 2014
  • Manufacturers, News

Apple to refund £20m to parents for in-app purchases

Technology giant offering payments to parents of children that unwittingly ran up large bills following a settlement with the US Federal Trade Commission

  • Staff Reporter
  • 16 January 2014
  • Features, Manufacturers

Apple expands its iPad range with new models

However, analysts warn company’s stranglehold on tablet market will continue to loosen

  • Staff Reporter
  • 5 November 2013
  • Comment

Cutting Room: How long can Apple keep selling old tech?

Samantha Tomaszczyk says offering older model to budget-conscious consumers rather than developing a new mid-tier proposition is risky, and questions if the manufacturer can get away with this for much longer

  • Staff Reporter
  • 4 November 2013
  • Manufacturers, News

Apple sees profits fall 9pc despite record iPhone sales

The company sold 33.8 million iPhones, a record for the September quarter, compared to 26.9 million for the same period last year – although profits fell nine per cent

  • Staff Reporter
  • 29 October 2013
  • Comment

Cutting Room: Nothing ‘cheap’ about the iPhone 5c

With the iPhone 5c’s price almost on a par with high-end smartphones from rivals, Paul Withers feels Apple has missed a trick by not targeting the mid-tier

  • Staff Reporter
  • 4 October 2013
  • Manufacturers, News

Apple breaks launch weekend sales record with iPhone 5s and 5c

CEO Tim Cook hailed Apple’s ‘best iPhone launch yet’ as the manufacturer announces it has sold nine million new models in the first three days

  • Staff Reporter
  • 23 September 2013
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