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O2 names Barclaycard CMO as marketing and consumer director

Nina Bibby, who has more than 20 years of UK and international marketing experience, to join the operator at the end of November

  • Staff Reporter
  • 30 May 2013
  • News, Operators

O2 Tracks backed by £7.3m campaign and Emeli Sandé

Television advert made its debut last night for the app that enables users to download the Top 40 UK singles onto their handset for £1 a week

  • Staff Reporter
  • 7 March 2013
  • News, Operators, Technology

O2 launches TU Go internet-calling app

O2’s TU Go app, free to download for its contract customers, allows users to call, text and access voicemail via the internet on any compatible device, using their existing telephone number

  • Staff Reporter
  • 1 March 2013
  • News, Operators

O2 loses marketing and consumer director Sally Cowdry

Cowdry, who oversaw the launch of several initiatives at O2 including Priority Ticketing and Priority Moments, has accepted a job at National Lottery operator Camelot

  • Staff Reporter
  • 15 January 2013
  • News, Operators

O2 launches new prepay tariff that rewards loyalty

Customers can receive additional calls, texts, data and a percentage back on top-ups at three month periods

  • Staff Reporter
  • 19 July 2012
  • Operators

O2 asks customers to suggest new Priority Moments deals

Operator to use social media to crowdsource suggestions for which brands it should negotiate with to create new deals

  • Staff Reporter
  • 14 May 2012
  • Operators

O2 launches O2 Travel European roaming plan

Operator unveils plan offering travellers in Europe 25MB of data for £1.99 and reduced call charges just a day after EU votes for new roaming charge caps

  • Staff Reporter
  • 11 May 2012
  • News, Operators

O2 launches £7m advertising campaign for On & On tariff

Campaign to run across television, press and online, with TV advert first airing during Britain’s Got Talent on Saturday evening

  • Staff Reporter
  • 5 April 2012
  • News, Operators

O2 launches ‘On & On’ unlimited tariff

Operator follows Three and T-Mobile with tariff that offers unlimited calls and texts, as well as 1GB of monthly data

  • Staff Reporter
  • 30 March 2012
  • News, Operators

O2 customers save £5m with Priority Moments

Network reveals location-based deals scheme has saved shoppers on average £1 million a month since its launch five months ago

  • Staff Reporter
  • 5 January 2012
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