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Leading Vodafone Partner blames EU ruling on roaming for diminished profitability in 2017
ASA took issue with statement on the website of the operator
The operator added 29 more destinations including The US and Canada
Fans following England to Russia could rack up a bill the size of a family trip to LA
New roaming territories include the USA, Australia and New Zealand
The Carphone Warehouse-owned MVNO rolls out the service to over 100,000 customers
Revenue generated from worldwide roaming fell by 11 per cent in 2017 but are set to grow $10Bn at a yearly rate of eight per cent
The plan is available on handset and SIM-only purchases and combines data rollover, bill capping and Roam Like at Home
Big four count the cost as European Union’s roaming charges ban comes into effect on June 15
The announcement coincides with plans by the EU to dissolve roaming charges totally