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Operator’s branding will appear on the channel’s new All 4 service across Sky, BT and Virgin Media, with Priority users gaining 48 hour access to 10 flagship series
Campaign will celebrate second anniversary of Refresh tariff as operator “halves bills” by removing handset cost
Refresh breaks up tariff in to cost for airtime and device, but O2 will automatically remove device charge after 24 months
Sharer plans from £6 per month enable customers to share data allowances across devices or between family members
Promotion will highlight star’s rise to fame ahead of his concert at Wembley Stadium next year, giving O2 customers access to tickets 48 hours in advance and the chance to enter a competition to win a VIP experience to the show
Smartphone from online retailer, which will be on sale at the end of the month, now available to pre-order from mobile operator
Campaign to run during ad breaks of two shows on E4 for 21 weeks to enable viewers to use unique hastags to decide which ASOS and Cineworld offers will appear in the app
Nina Bibby, who has more than 20 years of UK and international marketing experience, to join the operator at the end of November