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iPhone 12 range has four new 5G-enabled devices
iPhone 12 Mini is ‘lightest, smallest, thinnest’ 5G smartphone, while iPhone 12 Pro Max is Apple’s largest yet
Canalys: Global PC shipments up 12.7pc YoY
The coronavirus pandemic has enforced continued remote working for a large of workforces
Counterpoint: Global smartphones ASP up 10pc YoY
iPhone sales accounted for 34 per cent of the total global smartphone revenue for Q2 2020
Apple updates Watch, iPad range and announces Fitness+ service
The vendor also announced Apple One and a new fitness service called Apple Fitness+
Study reveals August is the best time to cash in on your iPhone
However the value is expected to dip once Apple launches the iPhone 12
Vodafone announces early upgrade incentive for iPhone customers at no extra cost
Customers can upgrade anytime after 12 months for no extra fee
Counterpoint: Apple leads the way as smartwatch revenue grows 20pc YoY
Apple shipments accounted for over half of the overall smartwatch market during H1 2020
Third-party iPhone trade-in prices trump official Apple values ahead of new device launch
Narrow window for customers to capitalise before price drops ‘across the board’
Strategy Analytics: Tablet market to continue growing in the second half of 2020
Back-to-school demand should boost tablet sales according to analyst firm
Study reveals Sony smartphones depreciate in value the quickest
However Apple’s flagship iPhone’s retain the most value over time according to Compare My Mobile study