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O2 launches new multi-million pound campaign for Priority
Promotion, which starts with a television advert tonight, will showcase new offers Boots, ODEON, Cafe Nero, Zizzi and All 4
O2 strikes brand partnership with Channel 4
Operator’s branding will appear on the channel’s new All 4 service across Sky, BT and Virgin Media, with Priority users gaining 48 hour access to 10 flagship series