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CTech bids to grab slice of UK SIM-only market

Paul Lipscombe
January 23, 2020

The appointment of Fergal Donovan will help CTech to grow says CEO

Network enabler CTech Group is seeking to take a two to three per cent share of UK SIM-only sales this year, after announcing a contract with Virgin Media and appointing industry veteran Fergal Donovan as a non-executive director.

The new deal allows the software-as-a-service firm to offer Virgin Mobile SIM- only deals.

CTech Group specialises in helping retailers sell services alongside hardware – such as SIM-only offerings with SIM-free phones or TVs with home broadband – and has partners including Three, Vodafone, Lebara, Argos and Envirofone.

CTech Group CEO Ashley Bailey said of the company’s plans and its partnership with Virgin: “We’re aiming to capture a couple of per cent of the SIM-only market inside the next 12 months.

“This will be done by increasing our networks, such as with Virgin, which is quite an aggressive player in the MVNO space.

“We plan to add more partners in the coming months and also drive into the retail channel.”

Appointment

Bailey expects the appointment of former Data Select CEO Donovan to boost CTech Group’s chances in the SIM-only market and to help build new partnerships.

“We have appointed him because of his expertise, knowledge and what he has achieved in his career,” he said.

“He is well respected within the channel and can open doors for us; it’s a big appointment.”

Donovan added: “Ashley and the CTech team have an exciting opportunity.

“CTech Group is talking to some major players within the retail industry and has technology that retailers see as valuable.”

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