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Olive continues drive with addition of 10,000 connections

Michael Garwood
December 17, 2012

Customer base extended to more than 60,000 lines with two company and one customer base purchase

Olive Communications has continued its acquisition strategy, sealing deals with three more dealers with a fourth close to completion.

The deals will add more than 10,000 connections to Olive’s base, which stands at around 62,000 – of which 50,000 are on Vodafone.

The Vodafone platinum partner has acquired Chester-based Parkway Telecom, worth around 4,000 Vodafone connections and an ARPU of £40. Parkway will be rebranded next year. Its office and all seven staff have been retained, including group managing director Paul Maddocks, who has agreed a three-year deal with Olive as regional director.

Olive has also acquired Orpington-based Mobile Phone Centre (MPC), worth 2,500 Vodafone connections, and the Vodafone base of Yeovil silver partner Airwaves for 600 connections. MPC’s office is to
be closed.

These latest moves take the number of acquisitions by Olive in 2012 to six, it having already acquired Vodafone bases from MPC London, Connection 365 and Pioneer. All deals are for an undisclosed fee.

Olive chairman Mark Geraghty (pictured) confirmed Olive is now close to tying up a fourth deal, worth around 3,500 Vodafone connections.

Geraghty also confirmed the firm is leaving its High Wycombe HQ for a larger premises nearby to accommodate its growth.

Olive started the year with 25 staff, but now has more than 70. A further 10 will join in January.

Geraghty said: “2012 has been a big year for us and plans are in place to carry that momentum into 2013.”

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