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O2 exclusively stocking Doro 6520 in ‘midnight blue’

Alex Yau
September 20, 2016

The feature phone is the sixth clamshell device from Doro to be stocked by the operator

O2 has become the exclusive stockist of Doro’s upcoming 6520 feature phone in ‘midnight blue.’

The 3G device will be available to purchase both online and in-store from late September on various prepay tariffs. It is the 6th clamshell Doro product stocked by O2. Pricing has yet to be released, however. The operator announced earlier this month that it is also exclusively stocking the Doro 5516 feature phone.

A variety of new functions unavailable on previous Doro devices is equipped to the handset, including social media integration allowing users to use platforms such as Facebook or Twitter. Web browsing and email apps are included. The Swedish manufacturer claims its research has shown an increasing interest for Facebook, Twitter, email and web browsing within its target audience of 65s and over.

There is a 2.8-inch screen and access to the ‘My Doro Manager’ app. This allows selected friends or families to offer remote assistance using the same application from their own smartphone.

Doro UK and Ireland MD Chris Millington said: “The feature phone market is here to stay and continues to be an important segment within the consumer space. O2 has a fantastic team and we are so pleased they are continuing to drive the easy-to-use category. We are adding more functions to our feature phones to ensure the category thrives and also to build new opportunities for our commercial partners.”

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