It’s Black Friday and Mystery Shopper is looking to take advantage of the sales to buy a Christmas present for a loved one. What prepay phone can he get for under £100?
5: Three
Product range – 1/5
Product knowledge – 2/5
Airtime knowledge – 1/5
Questioning ability – 2/5
Sales ability – 3/5
Shop appearance – 2/5
Total – 11/30
4: Carphone Warehouse
Product range – 3/5
Product knowledge – 3/5
Airtime knowledge – 1/5
Questioning ability – 2/5
Sales ability – 1/5
Shop appearance – 2/5
Total – 12/30
3: EE
Product range – 4/5
Product knowledge – 3/5
Airtime knowledge – 2/5
Questioning ability – 3/5
Sales ability – 2/5
Shop appearance – 3/5
Total – 13/30
2: O2
Product range – 4/5
Product knowledge – 3/5
Airtime knowledge – 3/5
Questioning ability – 3/5
Sales ability – 3/5
Shop appearance – 5/5
Total – 21/30
1: Vodafone
Product range – 4/5
Product knowledge – 4/5
Airtime knowledge – 5/5
Questioning ability – 4/5
Sales ability – 5/5
Shop appearance – 4/5
Total – 26/30
Summary
Black Friday may be a new tradition but buying someone a prepay phone as a present isn’t.
You would therefore expect the retailers to excel in finding a bargain handset as a gift.
That wasn’t the case at Three or Carphone as both offered poor deals and little information.
Mark at EE was a lot better but the long wait and his failure to go that extra step let him down.
O2’s Chani handled the queue’s better and managed to offer a good range of handsets but some of her knowledge was limited.
Paul at Vodafone answered every question confidently, politely and found a great offer.
Full article in Mobile News issue 579 (December 15, 2014).
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