Assurant partners with Dutch network operator Odido for new Apple-backed insurance scheme

Assurant has teamed up with Dutch operator Odido have launched a device insurance programme offering Odido customers access to AppleCare Services.

Odido will be the only provider in the Netherlands to offer iPhone users direct access to Apple’s repair network and support channels. Certified repairs will be completed at Apple Stores or authorised Apple service providers using original parts, and the network’s customers can contact Apple Support directly.

Odido has around eight million mobile, fibre and TV customers. It was created in 2023 from the merger of T-Mobile Netherlands and Tele2, and is jointly owned by Apax Partners and Warburg Pincus.

The insurance covers phones, tablets and smartwatches. The ‘Standard’ plan includes accidental damage and accessory protection, while ‘Carefree’ adds theft and loss cover for phones only.

Tisha van Lammeren, CCO Mass Market at Odido, said: “Together with Assurant and AppleCare Services, we’re proud to be the only ones in the Netherlands offering direct Apple support to iPhone users.”

Assurant Europe president Felipe Sanchez (below) said the partnership reflected growing consumer dependence on connected devices: “Our new insurance solution for Odido is built to ensure customers have their devices repaired or replaced as quickly as possible.”