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Cutting Room: Huawei claims need to breed results

Three years ago, Huawei entered the market with high ambitions but as Michael Garwood argues, it’s hard to see what has changed

  • Staff Reporter
  • 17 July 2013
  • Features, Manufacturers

Huawei targets Samsung and Apple smartphone customers

Manufacturer claims new Ascend P6 smartphone can compete against the market’s elite

  • Staff Reporter
  • 10 July 2013
  • Manufacturers, News

Huawei appoints Colin Giles to push global marketing efforts

Nokia veteran recruited to help Huawei achieve its goal of being the world’s leading consumer brand

  • Staff Reporter
  • 2 July 2013
  • Manufacturers, News

Huawei unveils flagship Ascend P6 smartphone

‘World’s thinnest smartphone’ to go on sale in the UK before the end of next month, available from £25 a month on contract

  • Staff Reporter
  • 19 June 2013
  • News

Huawei aims to ship more smartphones than Apple

Manufacturer says it wants to overtake Apple by ‘moving people’ as it launches Ascend P2 smartphone

  • Staff Reporter
  • 14 March 2013
  • News

Huawei unveils global consumer brand campaign

‘Make it Possible’ campaign to be rolled-out throughout the year as manufacturer reveals it increased revenue by 10 per cent last year, with Q4 shipments up 89.5 per cent

  • Staff Reporter
  • 25 February 2013
  • Manufacturers, News

Huawei announces three new devices at Berlin IFA show

Manufacturer’s latest smartphone and two tablets to come to UK market in late 2012 and early 2013

  • Staff Reporter
  • 3 September 2012
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