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Samsung’s flagship smartphone was behind the much older releases of the iPhone 5s and 5c, but Android still remains the dominant OS
Google OS ended the year with sales share of 68.6 per cent of the five major European markets and 54.9 per cent in the UK – up half a percentage point year-on-year
Vendor expects to “double market” share over the next 12 months; marketing spend also to double next year in attempt to build halo effect for the rest of Europe
iPhone 5s outsold the iPhone 5c by three to one in the three months to the end of October, but manufacturer’s OS sales share is still four per cent lower compared to last year
Operating system now makes up one in ten smartphone sales across the five major European markets, and has also overtaken Apple iOS in Italy
Operating system’s share almost triples to 12.8 per cent, with growth exceeding that currently experienced by Android across the five major European markets
Kantar Worldpanel ComTech sales figures show share has hit an all-time high in the five major European markets, while BlackBerry’s share declines
Manufacturer had five of the top 10 selling phones in the UK in Q1, with the Galaxy S4 and HTC One set to continue the charge
Manufacturer says it has 11.9 per cent of the UK market as opposed to 5.1 per cent stated by Kantar for the three months until the end of February
Microsoft OS share grows 240 per cent to 6.2 per cent, with 700,000 new customers adopting the platform in the past year