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AO outlines centralised structure after Baxendale departure
AO Mobile MD role now defunct
AO and MPD to harness dual brand power in drive for growth
Following AO World’s takeover of Mobile Phones Direct, both brands will play a key part in its future
AO World sets out vision to be the largest online-only seller of mobile
AO World has unveiled ambitions to become the largest online-only mobile retailer in the UK after its acquisition of Mobile Phones Direct (MPD). The online white goods retailer announced earlier this month that it has agreed to buy MPD for £32.5 million with completion of the sale due before March 31, 2019. AO World plans