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Tesco reveals plans to launch own-brand smartphone this year

Paul Withers
May 6, 2014

Handset to have specs comparable with the Samsung Galaxy S5 and will run the Android OS 

Tesco has announced plans to launch its own-brand smartphone this year.

The device is likely to run the Android operating system, with specifications comparable with the Samsung Galaxy S5. It will also sit in the high-tier of the market.

Tesco chief executive Philip Clarke told BBC Radio 5 live’s Wake Up to Money programme that it would also come pre-installed with Tesco services. No further details on availability, pricing or specifications have been announced.

He also said the supermarket chain will be releasing the Hudl 2 in September – the follow up to its own-branded Hudl tablet from last September. Since going on sale priced at £119, it has sold more than half-a-million units.

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