OPPO appoints Eurostar Global as official distribution partner in the UK

The manufacturer is looking to grow its market share in the UK and Europe

Oppo Mobile has chosen Eurostar Global Electronics as an official distribution partner for the UK.

The collaboration will help Oppo improve its brand awareness, and it has ambitions to make significant gains in the UK market in 2023, as well as cement its position as the third largest smartphone manufacturer in the UK by sales volume.

With Eurostar Global as its distributor, Oppo can deliver its portfolio into the business market via Eurostar’s current customer base and expand its retail presence. 

Eurostar Global will start distributing a range of OPPO devices from early December 2022.

Creating a partnership

Peter Carnall, Eurostar Global managing director said, “It’s the perfect time to collaborate with OPPO to help expand their distribution into the UK consumer and commercial sectors as we continue to grow our vendor portfolio. As a rapidly-growing global brand, with an extensive range of handsets, OPPO is well placed to plug gaps left by previous brands in the UK market. 

“Their 5G mobile devices, which include cutting-edge imaging capabilities and ultra-fast charging, will challenge market-leading manufacturers. OPPO’s devices provide an exciting option for both businesses and consumers alike.”

Charleen Fang, OPPO’s UK Managing Director said: “We’re dedicated to diversifying the UK market and bringing the best technology that matters to consumers in the UK. While OPPO now ranks amongst the top smartphone vendors globally, we’re determined to break fresh ground with a wider UK audience. 

“Our partnerships with the likes of The Wimbledon Championships and The UEFA Champions League form a very key part of that, so too does the appointment of our distributors who are vital to expanding our network in the UK economy. We’re therefore thrilled to be bringing Eurostar along with us on this journey.”