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Carphone: Samsung’s S4 “the one to watch” as interest rockets

Paul Withers
March 20, 2013

Retailer sees interest in Galaxy S4 rise 446 per cent compared to the manufacturer’s flagship smartphone the SIII last year, calling it the busiest pre-registration period it has ever seen

Carphone Warehouse has received more than four times (446 per cent) as many pre-registrations for the Samsung Galaxy S4 than when it did when the manufacturer announced the S III last year.

That is based on figures taken from March 15 to 18 for the Galaxy S4, and April 25-30, 2012 for the Galaxy S III.

Carphone Warehouse chief operating officer Graham Stapleton said: “The vast number of pre-registrations we’ve had for the device is evidence how hot the Galaxy S4 is going to be. The launch event in New York clearly captured the imagination of many of our customers – acting as the driving force for the busiest pre-registration period we’ve ever seen.

“The Galaxy S III broke all records last year and was always going to be a tough one to beat, but the S4 is already proving to be more than a capable step up in the series that will inspire many people to make the switch to Android from other operating systems. The device is one to watch for 2013.”

The Galaxy S4 goes on sale at all networks and major mobile retailers from April 26. Since the Galaxy S III went on sale last May, it has achieved sales of more than 40 million units worldwide.

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